Starbucks coffee is going BLONDE
http://www.youtube.com/watch?v=kumfm9KBEz0 watch the video
The company will introducing a “blonde roast” to its lineup in January, a mild type of coffee that could help the company win over potential customers who complain that Starbucks coffee tastes burned.
Reuters reports the move could help Starbucks keep an edge over competitors like McDonald’s and Dunkin’ Donuts, both of which offer mild coffees in addition to “fancy” espresso drinks.
Starbucks research shows 40 percent of U.S. coffee consumers prefer a lighter roast.
And let’s not forget about gentlemen. I’ve heard they prefer blondes, too.
http://www.youtube.com/watch?v=kumfm9KBEz0 watch the video
The company will introducing a “blonde roast” to its lineup in January, a mild type of coffee that could help the company win over potential customers who complain that Starbucks coffee tastes burned.
Reuters reports the move could help Starbucks keep an edge over competitors like McDonald’s and Dunkin’ Donuts, both of which offer mild coffees in addition to “fancy” espresso drinks.
Starbucks research shows 40 percent of U.S. coffee consumers prefer a lighter roast.
And let’s not forget about gentlemen. I’ve heard they prefer blondes, too.
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